The Reighley Report

eCommerce with an Attitude

Apple, Google, Yahoo and YouTube Tops in Mobile for 2009

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The iPhone is the top used mobile phone in 2009, with a 4% subscriber base followed closely by The BlackBerry Curve.  This according to the Nielsen Company.

Top 10 Mobile Phones in Use (U.S.) – January -October 2009
RANK Device Embedded Base of
All Subscribers
1 Apple 3G iPhone 4.0% 4.0%
2 RIM BlackBerry 8300 Series (Curve, 8310, 8320, 8330, 8350i) 3.7%
3 Motorola RAZR V3 series (V3, V3c, V3m, V3i, V3i DG, V3) 2.3%
4 LG VX9100 (enV2) 2.1%
5 LG Voyager 1.7%
6 Samsung SPH-M540 (Rant) 1.5%
7 RIM BlackBerry 9530 series (Storm) 1.4%
8 LG VX9700 (Dare) 1.3%
9 LG Vu series (CU915, CU920) 1.3%
10 RIM BlackBerry 8100 series (Pearl, 8110, 8120, 8129) 1.2%
Source: The Nielsen Company

Apple is also celebrating the good news of overtaking the Windows Mobile platform in 2009.  RIM (BlackBerry) still holds a large share of the smartphone OS market.
In other top 10, Google Search is the top website accessed over a mobile phone in 2009, Yahoo! is the top brand accessed over a mobile phone in 2009, and YouTube is the top video channel.

There is your fact nugget for the morning.  Woo Hoo!

Chris Reighley is an eCommerce marketing professional, online consumer behavior expert and social marketing evangelist. He is currently working on a PhD in eCommerce for Northcentral University in Prescott Valley, Arizona.  Chris owned and operated many ecommerce retail stores in the music, golf and health & beauty categories.  Currently Chris is the Director of eCommerce at FillTek in Cincinnati, Ohio where he works with online retailers such as Hugo Boss, Tretorn, Tommy Hilfiger and Bluefly.